YOU KNOW YOUR BRAND.
I KNOW YOUR AUDIENCE.
YOUR AUDIENCE’S ONLINE BESTIE
creating content that feels like connection.
84% of consumers say UGC makes them more likely to trust a brand.
88% of consumers trust recommendations from friends more than advertising.
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selected WORK
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Client Case Study
Client: House Sitters America Scope: Full-Service UGC Deliverables: 3 videos. Role: Strategy, concepting, scripting, filming and editing
THE ASK
House Sitters America was seeking authentic user-generated content from people who use their platform.
Initial request: one video with paid ad rights.
THE approach
I recognized an opportunity to tell a story of the customer journey. I developed 3 original concepts that all speak to the potential future house sitter.
Concept → Script → Film → Edit
THE result
All three concepts moved forward- expanding the original scope into a full three-part series targeting the same audience.
1 initial video → 3 approved concepts
01 - BOOKING YOUR FIRST SIT
02 - DAY IN THE LIFE OF A HOUSE SITTER
03 - LIFE BEYOND THE SIT
TIARRA HARPER
UGC CREATOR + CONTENT STRATEGISTcreator instincT.
strategist braiN.
I don’t just know how to make content. I understand why we are making it and most importantly who we are talking to. My background in strategic communication and digital strategy shapes how I approach eery brief:
audience first
message clear
platform native
CREDENTIALS
M.A. Strategic Communications & Digital Strategy
B.S. Mass Communication - PR & Advertising
HOW WE WORK TOGETHER
Come with the concept or just the goal and I’ll take it from there. Choose the level of support that makes sense for your project, with discounted bundles available for multiple videos.
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You bring the brief. I bring it to life.
starting at $400
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You provide the goal. I’ll build the brief.
starting at $600
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Fresh content without starting from scratch.
starting at $1,500/month
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Your experience, event or space - captured for social.
starting at $400
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Paid Ad Usage, Additional Hooks, Raw Footage, Additional CTAs, Rush, Additional Revision Rounds & Exclusivity
pricing varies
UGC Production (5-7 business days)
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01
Brand sends the brief.
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02
Production begins.
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03
First cut is sent.
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04
Brand provides feedback.
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05
Final product delivered.
full-service UGC (7-10 business days)
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01
Discovery + creative drafted.
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02
Concept approval.
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03
Production begins.
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04
First cut is sent.
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05
Brand provides feedback.
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06
Final product delivered.